During your studies you’ll gain a wider understanding of marketing functions, operations, and cutting edge technologies. You’ll also develop new personal and professionals attributes in dedicated skills-related modules to help build your soft skills and decision-making abilities.
Using our business simulation software, you’ll be able to access a virtual business and run it as your own enterprise – managing activities such as marketing, sales, finances, people, product development, operations, and your supply chain. This will give you the chance to practice making critical decisions within a safe environment, helping you develop your ability to interpret commercial information and apply your learnings to generate a profit for your enterprise.
You’ll also have access to our Digital Enterprise Hub throughout your course, which provides you with additional software and resources as well as real-world mentors and industry experts to draw knowledge from. The Digital Enterprise Hub also gives you the chance to engage in social learning with your classmates, developing your collaborative skills and providing the opportunity for networking with fellow professionals.
