Sport is big business. More people than ever before now understand how an active lifestyle is linked to good physical and mental health, and are prepared to spend their income and leisure time on sports-related activities. Our Sports Management degree course will give you the practical skills you need to make the most of business opportunities in this exciting sector, both at home and abroad.
Sports Management offers a wide variety of employment opportunities, from working for national governing bodies or managing leisure facilities and sports events to sports marketing and commercial development. Our course features distinct learning pathways relating to four key fields – Leadership and Management, Marketing and Communications, Research or Planning and Performance – ensuring you gain the range of skills vital for success in your preferred career, from football scouting or sports analysis to social media management and more.
WHAT WILL I STUDY?
RESIDENTIAL VISITS – Boost your understanding of the global scale of sports business with residential trips to experience how sport operates abroad – past destinations have included Italy, Germany, Switzerland and Poland, with essential costs covered by the University
ENRICHMENT – Get out of the classroom and into industry with visits to Commonwealth Games venues, football stadiums and St George’s Park (home of the FA), as well as hearing from top industry speakers
WORK PLACEMENT (BA only) – Take on an optional 48-week paid placement to experience the industry first-hand – and you won’t incur any tuition fees during your placement year
INDUSTRY APPROVED – Our course is accredited by CIMSPA and the DMI, offering you enhanced industry recognition and additional benefits including membership on enrolment
TEAM SCOTLAND PARTNERSHIP – Our University will be the home for Team Scotland at the 2022 Commonwealth Games in Birmingham, offering exciting opportunities for our students to work with the team and its athletes
Coaching for Performance and Management
Finance and Economics of Sport
Sport and Society Research
Digital Media and Marketing
Managing and Leading People
Optional Placement module
Strategic Global Event Management
Option Group must include 1 research module
Management, Leadership and Coaching
Research Project – Primary
Research Project – Secondary
Sport and eSports Marketing
Level 3 or equivalent qualifications are desirable.